How does your business SPEAK to customers?
Choose your brand personality: ☐ Warm and friendly (like talking to a sister) ☐ Professional and expert (like a specialist) ☐ Fun and cheerful (like a friend) ☐ Trustworthy and reliable (like a professional) ☐ Islamic and purposeful (mission-driven)
Your brand voice in practice:
- How you write WhatsApp messages
- How you reply to customer complaints
- How you write your Instagram captions
- How you introduce yourself
Example — Warm and Friendly Voice: “As-Salamu Alaykum sister! ☺️ Thank you so much for your order! Your cake will be freshly baked and delivered InshaAllah by tomorrow afternoon. May Allah put barakah in your celebration! 🌸”
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